As Virat Kohli hits yet another century today in his match against South Africa, surpassing Sachin Tendulkar’s record with 52 international centuries, his cricketing legacy continues to grow. But beyond the cricket field, Kohli’s influence on Indian football is equally impactful.
Virat Kohli and FC Goa: A Strategic Partnership
In 2014, Kohli became a co-owner of FC Goa, marking the beginning of his journey in Indian football. His role goes far beyond financial investment; he actively contributes to the club’s strategic decisions, brand development, and community engagement. This hands-on involvement has helped FC Goa become a prominent name in the Indian Super League, reflecting Kohli’s passion for the sport.
Promoting Indian Football
Kohli’s presence has significantly boosted FC Goa’s visibility, drawing more fans and sponsors to the league. His influence acts as a bridge between cricket and football, bringing greater attention and recognition to Indian football on both national and international platforms.
Influence Through Social Media
With the largest following among Indian athletes on platforms like Instagram, Kohli’s impact on football is amplified. His posts, endorsements, and appearances related to football inspire millions, increasing the sport’s popularity and encouraging young athletes to explore football.
A Vision for the Future
Kohli’s dual legacy in both cricket and football highlights a unique blend of sporting influence. His involvement with FC Goa and his broader impact on Indian football pave the way for a more interconnected sports culture in India.
As Kohli continues to break records and inspire fans, one question remains: Do you think Virat Kohli has done enough to support Indian football, or is there still more he can do?
